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Individuals - Anyone can contribute up to $2,300 of their personal money to a candidate they want to support.
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Political Action Committees - Membership Organizations, Unions, and Corporations can back a chosen political party by giving money to the candidates.
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Candidate's Personal Funds - Candidates can contribute as much of their personal money as desired.
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Federal Tax Donations - Individuals can choose to donate $3 of their federal income tax refund to the Presidential Election Campaign Fund, which matches the first $250 of an individual contribution that a candidate receives.
Here is how they use it:
- Salaries & Benefits for the people working for them
- Administrative - the people in charge of everything
- Postage and shipping to distribute campaign materials
- Supplies, Equipment, and Furniture
- Rent and Utilities
- Campaign events like speeches and conferences
- Consultants - Administrative, Media, Political, and Fundraising for suggestions about the campaign
- Research including polling and conducting surveys
- Travel expenses
- Food and Meetings
- Internet Media like videos and advertising
- They support candidates running in other elections for example Congress
- Charitable Donations
The 2004 Campaign
After all is said and done, this is what the top 2004 candidates spent along their Presidential Campaign trail:
(in millions of dollars)
| 2004 Expenses |
Bush | Kerry |
| Travel & Events | $9.7* | $31.6 |
| Media | $132.1 | $94 |
| Payroll & Consultants | $10.3 | $11.9 |
| Fundraising & Mail | $44.5 | $14.6 |
| Overhead (Rent, Utilities, Insurance, Equipment) |
$32.8 | $23 |
*Bush did a lot of his campaigning while still President making business trips around the country for his job.
Read the full article at npr.org







